2020-2021 Catalog Winter Update

Marketing, Graduate Certificate

The graduate certificate in Marketing is designed for individuals seeking to deepen their understanding of marketing specifics and advance their career into a marketing leadership role. Upon successful completion of the program, you will have gained an in-depth understanding of marketing issues such as branding, consumer behavior, channel management and public relations. Because we focus on sustainability practices and principles, you’ll also gain the knowledge you need to market products and services responsibly and successfully in the 21st century.

 

Program Outcomes

Admission Requirements

City University of Seattle's graduate admission requirements, found under Admissions in the catalog menu, apply to this program. 

Total Required Credits (15 Credits)

Required Courses

MK 526Strategic Brand Creation & Management

3

MK 527Consumer Behavior

3

MK 528Marketing Metrics

3

MK 529Marketing Communications

3

MBA 525Applied Marketing

3