2021-2022 Catalog Updates

Marketing, Graduate Certificate

Recognizing that only the best content stands out in a cluttered marketing world, the Graduate Certificate in Marketing will teach you to leverage the components of digital-marketing, content marketing, and marketing management to navigate modern marketing challenges, grow your skills and knowledge across a broad spectrum of marketing topics, and advance your career as a member of a team, leader of a department, or entrepreneur. 

These courses prepare students to sit for the Professional Certified Marketer (PCM) exam: https://www.ama.org/certifications/. In order to apply for PCM certification, individuals must pass the PCM exam and also must satisfy all other requirements. For more information see: 

American Marketing Association
Phone: 1-800-AMA-1150
https://www.ama.org/marketing-management-certification/

Program Outcomes

Admission Requirements

City University of Seattle's graduate admission requirements, found under Admissions in the catalog menu, apply to this program. 

Total Required Credits (15 Credits)

Required Courses

MBA 534Digital Marketing and Analytics

3

MK 526Strategic Brand Creation & Management *

3

MK 527Consumer Behavior *

3

MK 528Marketing Metrics *

3

MK 529Marketing Communications *

3