BUS 444 Predictive and Prescriptive Analytics

Predictive and prescriptive analytics encompass more advanced analytics techniques which are driving the next wave in the business intelligence world. This course examines the key principles of predictive and prescriptive analytics and evaluates methods for applying the techniques encompassed by these methods to core enterprise functions such as marketing, human resources, and logistics. Students use these key concepts to implement and deploy predictive and prescriptive solutions to a variety business scenarios and develop the technical skills to compile and test various automation and linear programming solutions in Python.

Credits

5

Prerequisite

Effective January 1, 2021 (winter 21 term): prerequisite BUS 426.