Marketing, Graduate Certificate
Recognizing that only the best content stands out in a cluttered marketing world, the Graduate Certificate in Marketing will teach you to leverage the components of digital-marketing, content marketing, and marketing management to navigate modern marketing challenges, grow your skills and knowledge across a broad spectrum of marketing topics, and advance your career as a member of a team, leader of a department, or entrepreneur.
These courses prepare students to sit for the Professional Certified Marketer (PCM) exam: https://www.ama.org/certifications/. In order to apply for PCM certification, individuals must pass the PCM exam and also must satisfy all other requirements. For more information see:
American Marketing Association
Phone: 1-800-AMA-1150
https://www.ama.org/marketing-management-certification/
Program Outcomes
Admission Requirements
City University of Seattle's graduate admission requirements, found under Admissions in the catalog menu, apply to this program.
Total Required Credits (15 Credits)
Required Courses
| MBA 534 | Digital Marketing and Analytics | 3 |
| MK 526 | Strategic Brand Creation & Management | 3 |
| MK 527 | Consumer Behavior | 3 |
| MK 528 | Marketing Metrics | 3 |
| MK 529 | Marketing Communications | 3 |