EMBA 560 Innovative Business
In our innovative business class, EBMA 560, students perform investigative analysis of methods for identifying, developing, and implementing new and creative ideas in the business world. We consider innovation and creativity, problem-solving, market research, product development, business model innovation, strategic planning, and entrepreneurship to accomplish these goals. Students in our class will learn how to use design thinking and the Lean Startup methodology to solve business problems, gather and analyze market data, develop new products, and create and implement new business models. The class will also touch on the entrepreneurial mindset and the skills and characteristics needed to start and run a business successfully.